The hefty $20-$50 price per pound of handmade shmura matzah may cause you to raise your eyebrows, especially when comparing it to the price of machine-made matzah, but if you only knew what goes into manufacturing the crisp, paper-thin, artisanal specialty item you would understand why it is so pricey.
To keep up with the increasing demand for handmade shmura matzah, matzah bakeries around the world start baking as early as October! But, actually, the labor-intensive process of producing STAR-K certified shmura flour began a few months before, in July. That is when HaRav Moshe Heinemann visited the 28-acre Migrash Farm—located inside the Chesapeake Watershed, just a stone’s throw from STAR-K’s Baltimore headquarters. The farmer, R’ Yosef Hertzmark, who doubles as a STAR-K menaker, accompanied the Rav as he walked the fields to supervise the shmura wheat harvest, deeming its extra level of scrutiny– “shmurah m’shaas ketzira” (guarded from the time […]